April 2008 News Archive

What everyone launching a web site should know about online marketing Saturday, April 26, 2008

You have taken the steps to move your company forward and have a website designed for your business. Being a new website owner is a bit scary when you consider that most new web sites receive very minimal traffic since search engines prefer to ...

Posted by in Search Engine Optimization | Comments (0)

Higher PageRank is Still Important Saturday, April 26, 2008

Page rank often refers to Google PageRank, but may sometimes refer to the ranking position for various keywords on the search engines. The word Page Rank is a trademark of Google and has been patented by Stanford University. Google's PageRank algori...

Posted by in Google Rankings | Comments (0)

Social Marketing is the hottest trend in Online Marketing Saturday, April 26, 2008

If you spend time researching Social Marketing, you'll find it is one of the most explosive growth areas on the Internet. Many companies haven't realized there are vast new opportunities to cash in on this segment on the market right now.

Posted by in Social Media Marketing | Comments (0)

Social Bookmarking - Store, Share and Search Favorites Online Saturday, April 26, 2008

Social bookmarking describes web sites which have created a community around sharing other people's favorite URLs on the Internet. This is a relatively new term for what was original referred as sharing bookmarks online as early as 1996. In response...

Posted by in Social Media Marketing | Comments (0)

Targeted Traffic Can Be Achieved With Anchor Text Friday, April 25, 2008

Anchor text is the text that is visible to the user that links to another URL. For example, link building services, is a hyperlink with the anchor text "link building services" hyperlinked to this URL: http://www.iwmonline.com/link-building-service...

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Professional Web Site Design – Customized To Your Personal Taste Thursday, April 17, 2008

Too often, a website designer has a request for a website but the client cannot explain what they want. Conveying the type of website design you want can be difficult. Your personal style and likes verses what is perceived as a professional looking ...

Posted by in Website Design | Comments (0)

Momma Always Said Spiders Are Our Friends Thursday, April 17, 2008

We often hear the words spider crawl when we talk about search engines visiting our websites. Spiders periodically crawl your website at frequent intervals to index your website pages. They look at titles, Meta tags, and the keywords in them, and the...

Posted by in Search Engine Optimization | Comments (0)

Keyword Research Shows That Competitive Keywords Are Profitable Keywords Tuesday, April 15, 2008

While competitive keywords may give stable traffic, it can take a year or more to rank well due to competition. It is an always-changing strategy to maintain position. Finding the right competitive phrase is a challenge. To achieve the top 10 in...

Posted by in Search Engine Optimization | Comments (0)

Top 5 Web site Design Mistakes That Affect Search Engine Ranking Monday, April 14, 2008

Lack of Content: Search engines like new content, and adding new content often is good. Using keywords in that content in the right balance, and with a natural flow, makes it both user and search engine friendly. Images for...

Posted by in Usability & Content | Comments (0)

Has Your Business Dropped? Now is the time to focus on affordable online marketing Friday, April 11, 2008

In today's business world, everyone even small businesses need a website. It is easy to see the value of having a website. Some business owners may think that they only need an informational site about there business. One that offers directions and l...

Posted by in Website Design | Comments (0)

Optimize Your Internal Links for Effective SEO Thursday, April 10, 2008

When looking at internal links, look at it like the navigation of your website. When designing your website or considering upgrading it, contact a custom web site designer and discuss internal links. Internal links direct users and search engines on ...

Posted by in Link Building | Comments (0)

Utilize Google Analytics & Key Word Tool to Optimize Your Website Wednesday, April 09, 2008

Google Analytics shows statistics about your website. With it, you can learn who is accessing your website, for how long, and what keywords they are searching to do this. It can be difficult at first to understand Google analytics, but it i...

Posted by in SEO Tools | Comments (1)

On and Off Page SEO Techniques Wednesday, April 09, 2008

On Page optimization will provide search engines with the best view of your website for keywords, content and meta data. Having a good architectural design of your website offering title-meta-alt-H1 tags, url & site structure, internal linki...

Posted by in Usability & Content | Comments (0)

White Hat SEO – Approved Methods to Increase Rankings Wednesday, April 09, 2008

In our previous blog post, I discussed black hat methods for search engine optimization (SEO). Today I would like to discuss White Hat SEO. The white hat SEO techniques are ways to providing ethical SEO for a website. Search engines ...

Posted by in Search Engine Optimization | Comments (0)

Black Hat SEO Will Get You Banned From Search Engines Wednesday, April 09, 2008

To get good rankings fast, some web designers are using black hat or spamdexing techniques. They are manipulating HTML pages to increase their position artificially to trick search engines crawling and increase the ranking of their sites. These...

Posted by in Black Hat SEO | Comments (0)

The Truth About SEO – Best Practices Wednesday, April 09, 2008

Hyphen in domain - While having hyphens will flag your website for a manual inspection if your content pass inspection you will be fine. Traffic website ranking - Search engines don’t rank websites based on traffic. A search engine...

Posted by in Search Engine Optimization | Comments (0)

Submitting Articles - The Key To Gaining Popularity Online Tuesday, April 08, 2008

With so many strategies on increasing your website popularity including blogs and forums, you should also consider doing articles. Some benefits of article writing are that you can add keywords or phrases about your website in the article. Wh...

Posted by in Link Building | Comments (0)

Effective Website Development For Increasing SERP Ranking Tuesday, April 08, 2008

There is a lot that goes into an effective website that will rank well in search engine results pages (SERPS). Basically there are three things that can affect how search engines come to your website.Content Without good content on your website,...

Posted by in Search Engine Optimization | Comments (0)

SEO Vocabulary Update - Key Terms To Know Tuesday, April 08, 2008

Here is a quick review of some vocabulary related to search engine optimization. SEO Search engine optimization (SEO) is the process when you make a website more important for users and search engines. Search Engine Marketing (SEM) is online m...

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SEO and Links - A Vote For Your Website Tuesday, April 08, 2008

When you think of search engine optimization (SEO), the next thing you think of are links. Links have as much weight as a keyword has in the SEO of your website. When adding links to your website, you must add relevant links with similar informa...

Posted by in Link Building | Comments (0)